About Us: Our People
The Anas team of professionals are experienced in their respective area within the management field. Our people are known for superior service to our partner association membership via professionalism, accuracy, flexibility, attention to details, deadlines and budget.
President & Executive Director – Peter Anas
Peter Anas is President of Anas Marketing & Management, Inc. He owns 100% of the company, incorporated in 1984. His experience as Executive Director is vast, giving great knowledge for strong leadership and association oversight. He has served as Executive Director for 5 different associations. His 30+ year experience in the marketing/communications field helps clients develop their strategic and marketing plans.
As a volunteer himself, he is currently and has been involved with several non-profits as a member, committee chairman and also Past President of a chapter-based, international organization. This experience from a member's perspective is extremely vital in understanding an organization's problems and solutions.
His training from Price Waterhouse accounting firm has proved invaluable for giving clients and staff insight into the business side of administering non-profit organizations. His many years involved with associations and business gives him the background to establish budgets and negotiate hotel and other vendor contracts.
He is a member of the American Society of Association Executives (ASAE) and the Association Management Company Institute (AMCi). Peter's commitment to his clients is confirmed by the long tenure of his employees and client base. He and his family live in Potomac MD. He enjoys coaching and playing hockey and tennis and maintaining his yard!
Membership & Certification Director – Laikisha Jeffries
Laikisha Jeffries, with Anas since 1998, is an experienced professional bringing clients a wealth of knowledge from the corporate sector and association environment. Laikisha holds a Bachelor of Business Administration Degree from George Washington University in Washington, DC. In the membership department, she supervises our Coordinators on day-to-day membership services, including certification applications process, maintaining databases/files, membership mailings and much more. Laikisha is the main contact for member and potential member inquiries. Laikisha’s pleasant and professional personality is a great asset as she works with committee chairmen, members and much more!
Coordinator – Georgia Anas
As a Membership Coordinator, Georgia’s friendly disposition allows her to be one of our front line contacts with the membership. Her strong computer proficiency is demonstrated through maintaining membership records in Alpha, Excel, Access and MemberSuite. In the certification area, she coordinates the intricate details of exam application processing. Born in Washington DC, Georgia attended Trinity College in Hartford CT, where she played varsity soccer and graduated with a Bachelor of Science in Nutrition and Public Health. She has proven to be a very reliable employee and continues to grow with us in other areas as well.
Government Relations Director – Andrew Kaffes
Mr. Kaffes brings more than 19 years of experience providing legislative and public affairs consulting to a diverse portfolio of clients in the sectors of medical research and public health, non-profit, victims' rights, energy and telecom. He has generated grass-tops and grass roots support for appropriations efforts, devised federal budget lobbying plans, analyzed legislation, organized meetings with members of Congress and the highest levels of government officials in Federal Agencies and coordinated Capitol Hill Day events. Andrew has submitted written testimony on behalf of clients that has been entered into the public record.
Accounting – Marilyn Lawlor
Marilyn has been the accountant for both the company's corporate books and our association accounts for 7 years!. She handles all accounting duties including monthly financial reports and any special reports required by clients. She earns high marks from auditors and clients for her 'on‑time" reports and up‑to‑date, accurate records. Marilyn is also the office manager. Her qualifications include being a QuickBooks® Professional Advisor program member with extensive expertise in establishing accounting systems for both large and small organizations. She has vast association knowledge due to her ten plus years in association management including membership, meetings, publications, and financial management.
Art Director – Leela Nidhiry
Our graphics department is managed by Leela Nidhiry with over 15 years of experience in graphic and web design and photography at ad agencies, design firms and in-house design departments. A passionate, inventive creator of innovative creative strategies, she develops effective, results-oriented communications with an emphasis on responding to the changing and growing needs of our clients. Leela’s department handles all designs, layout and oversees pre-press and printing production from quality control, all the way to the finished product.
E-Marketing Director – Max Sewell
Max started his career over 20 years ago as a designer and began programming in the early internet days. He delivers a powerful one-two punch that combines extensive knowledge of both programming and design. Max is the chief architect behind all of our internet technology solutions; ensuring our clients leverage and maximize their websites' and e-news opportunities and potential. He handles e-newsletter production, web development and weekly web updates.